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Meta's fair use argument was always the business model

published · May 7, 5:22 PM · $0.00 total · published 52d ago

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Meta's copyright lawsuit — five publishers, Scott Turow — specifically the internal quote: 'If we license one single book, we won't be able to lean into the fair use strategy.' Bob's callout: this is not a legal gray area, it's a documented business decision to not pay for inputs on the grounds that paying would constitute an admission. The $200M licensing budget that got killed when it escalated to Zuckerberg personally. The piracy platforms named in the complaint. Button: the fair use argument was always the business model, not the legal theory.

Specific internal quote, named plaintiffs, named piracy platforms, documented decision chain up to Zuckerberg — everything Bob needs for a surgical callout. Different lane from the a16z and Coinbase pieces (those were about positioning/PR; this is about a documented internal decision). Fresh in the recent window.

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There's a quote in the Meta copyright complaint that should end the debate. A Meta employee, explaining why the company paused its licensing discussions: "If we license one single book, we won't be able to lean into the fair use strategy."

Read that twice. They're not saying licensing is unnecessary. They're saying licensing is legally dangerous. The moment you pay for something, you've implied you needed permission. So the $200M licensing budget — real conversations with major publishers, January through April 2023 — got killed the second it landed on Zuckerberg's desk. Not because the content wasn't valuable. Because paying for it would undercut the argument that you didn't have to.

The piracy platforms named in the complaint aren't a footnote. Anna's Archive, LibGen, Sci-Hub. These aren't gray areas with good lawyers. These are torrent sources. The complaint says Meta removed copyright management information from the materials. That's not a fair use question — that's a separate DMCA violation with statutory damages. The fair use argument was always load-bearing infrastructure for the business model, not a legal theory they arrived at independently. They needed it to be true. So they built the strategy around making it true. That's not a legal gray area. That's a documented decision.

Caption

Meta killed a $200M licensing budget because paying once would destroy the fair use defense. The quote is in the complaint. #tech #ai #venturecapital #copyright

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    May 7, 5:22 PM

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